Privacy Policy and Terms of Use

Effective Date: August 20, 2026

Privacy Policy

Effició, Inc. (“Effició,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy describes how we collect, use, disclose, and protect personal information when you visit efficio.co (the “Website”), submit information through the Website, or subscribe to communications from us.

1. Information We Collect

Information You Provide

We may collect personal information that you voluntarily provide when you:

complete or submit a form on the Website;
subscribe to our newsletter or other email communications;
request information about Effició or our services;
contact us by telephone, email, mail, or through the Website; or
otherwise voluntarily provide information to us.

Depending on the nature of your interaction, this information may include your name, email address, telephone number, company or professional information, and other information you choose to provide.

Please do not submit sensitive personal information through our Website forms unless specifically requested.

Information Collected Automatically

When you visit the Website, certain technical and usage information may be collected automatically through cookies and similar technologies. Depending on your settings and consent choices, this may include information concerning your browser or device, approximate geographic location, referring source, pages viewed, interactions with the Website, dates and times of visits, and similar technical or usage information.

We use this information to operate and secure the Website, understand how visitors use it, and improve its content and performance.

2. How We Use Personal Information

We may use personal information collected through the Website to:

respond to inquiries, communications, and requests;
provide information about Effició and our services;
manage newsletter and email subscriptions;
send communications that you have requested or agreed to receive;
operate, maintain, secure, and improve the Website;
understand Website traffic and visitor interaction;
detect and prevent spam, fraud, abuse, and automated activity;
maintain appropriate business records;
comply with applicable legal obligations;
protect the rights, property, and security of Effició and others; and
carry out other purposes disclosed when information is collected or with your consent.

3. Email Communications

We use a third-party email service provider to manage subscriptions and distribute newsletter and other email communications.

When you subscribe, information such as your name, email address, subscription information, and interactions with our communications may be processed on our behalf by our email service provider.

You may unsubscribe from newsletter or marketing communications at any time by using the unsubscribe link provided in those emails.

We may still send non-marketing communications when appropriate, including direct responses to inquiries or requests you have made.

4. Website Analytics

We use Google Analytics to help us understand how visitors interact with the Website.

Google Analytics may collect information about visits and interactions with the Website, including browser and device information, approximate location, session information, pages visited, and similar usage information. Google Analytics uses cookies and related technologies to provide measurement and reporting about Website usage.

We use analytics information to understand Website traffic, evaluate how visitors interact with our content, and improve the Website.

We do not intentionally provide Google Analytics with information such as your name, email address, or telephone number.

Our Website provides controls for analytics cookies as described below.

5. Cookies and Similar Technologies

The Website uses cookies and similar technologies for purposes including Website functionality, security, visitor preferences, and analytics.

Cookies are small data files stored on or accessed through your device when you visit a website.

The technologies used on our Website generally fall into the following categories:

Necessary and security technologies. These support Website operation, security, consent preferences, spam and bot prevention, and other essential functions.

Analytics technologies. These help us understand how visitors use the Website so that we can evaluate and improve its content and performance.

The Website provides a consent-management tool through which visitors can manage applicable cookie preferences. Optional analytics technologies are controlled according to the visitor’s applicable consent settings.

Visitors may accept applicable optional technologies, continue using the Website without affirmatively accepting them, and subsequently manage their preferences through the consent controls provided on the Website.

Browser settings may also allow you to delete or restrict cookies. Disabling certain necessary technologies may affect Website functionality.

We do not currently use the Website to serve targeted or behavioral advertising based on your browsing activity.

For more detailed and current information about the cookies and related technologies detected on the Website, please see our Cookie Policy, available through the Website footer.

6. Website Forms and Security

The Website uses third-party technologies to provide forms, maintain Website security, and detect or prevent spam, bots, fraud, abuse, and other unwanted activity.

These technologies may process technical information associated with your browser, device, network connection, and interaction with Website security features as necessary to provide those functions.

Information that you voluntarily submit through a Website form may be transmitted to and processed by service providers that assist us in operating the Website and responding to your request.

7. Embedded and Third-Party Content

Some pages on the Website may contain content provided or hosted by third parties, such as embedded video or other media.

Loading or interacting with embedded third-party content may allow the applicable third-party provider to receive technical or usage information. Where appropriate, our consent-management technology may prevent certain third-party content or technologies from loading until the applicable consent requirements have been satisfied.

Third-party providers operate under their own privacy policies and practices.

8. Service Providers and Disclosure of Information

We use third-party service providers to support functions such as Website hosting and infrastructure, forms, analytics, email communications, security and spam prevention, consent management, and other technical or administrative functions.

These providers may process personal information on our behalf as reasonably necessary to perform their services.

We may also disclose information:

when you direct or consent to the disclosure;
when reasonably necessary to comply with applicable law, regulation, legal process, or governmental request;
when reasonably necessary to protect the rights, property, security, or interests of Effició, Website visitors, or others;
in connection with an actual or proposed merger, acquisition, financing, reorganization, sale of assets, or similar business transaction; or
as otherwise permitted or required by law.

Effició does not sell personal information for monetary consideration.

9. Data Retention

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, to maintain appropriate business records, comply with applicable legal obligations, resolve disputes, protect our interests, and enforce applicable agreements.

Retention periods may vary depending on the nature of the information and the reason it is maintained.

10. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information under our control against unauthorized access, loss, misuse, alteration, or disclosure.

No website, internet transmission, or electronic storage system can be guaranteed to be completely secure. Accordingly, we cannot guarantee the absolute security of information transmitted to or maintained by us.

11. Your Choices and Privacy Rights

You may choose not to provide personal information through the Website, although doing so may prevent us from responding to certain requests.

You may unsubscribe from newsletter and marketing communications using the unsubscribe link provided in those communications.

You may manage applicable cookie preferences through the consent controls provided on the Website.

Where enabled, we also respect supported browser-based privacy preference signals through our consent-management system.

Depending on where you reside and applicable law, you may have certain rights concerning your personal information. These may include rights to request access to, correction of, or deletion of certain personal information, or to exercise other choices regarding its processing.

To make a privacy-related request, contact us using the information below. We may take reasonable steps to verify your identity before completing certain requests.

12. Children’s Privacy

The Website is intended for a general business and professional audience and is not directed to children under 13.

We do not knowingly collect personal information through the Website from children under 13. If we learn that we have collected such information without appropriate authorization, we will take reasonable steps to delete it.

13. Third-Party Websites

The Website may contain links to websites, resources, or services operated by third parties.

Effició does not control the privacy, security, content, or practices of third-party websites. When you leave our Website, your interaction with a third-party website or service is governed by that third party’s policies and practices.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to the Website, our technologies, business practices, or applicable requirements.

When we make changes, we will revise the Effective Date shown at the top of this Privacy Policy. We encourage visitors to review this page periodically.

15. Contact Us

Questions or requests concerning this Privacy Policy or our privacy practices may be directed to:

Effició, Inc.
210 Delburg Street
Davidson, NC 28036
United States

Email: core@efficio.co

Website Terms of Use

Effective Date: August 20, 2026

These Website Terms of Use (“Terms”) govern access to and use of efficio.co (the “Website”), operated by Effició, Inc. (“Effició,” “we,” “us,” or “our”).

By accessing or using the Website, you agree to these Terms. If you do not agree with these Terms, please do not use the Website.

1. Scope and Purpose

The Website provides information about Effició, our work, services, educational offerings, perspectives, and related resources. It also provides ways to contact us, request information, and subscribe to communications.

These Terms govern use of the Website only.

They do not establish or govern the terms of any Effició program, service, engagement, enrollment, or other business relationship. Any such relationship may be governed by a separate agreement or applicable terms.

2. Permitted Use

You may access and use the Website for lawful personal, professional, and informational purposes.

You agree not to:

use the Website for an unlawful or fraudulent purpose;
interfere with or disrupt the operation or security of the Website;
attempt to gain unauthorized access to the Website, its systems, or related networks;
introduce malicious software, code, or other harmful material;
use automated means to scrape, harvest, copy, or extract Website content or information except as permitted by applicable law or with our written authorization;
impersonate another person or misrepresent your identity when submitting information through the Website; or
use the Website in a manner that infringes or violates the rights of Effició or another person or entity.

3. Intellectual Property

Unless otherwise indicated, the Website and its content, including text, graphics, photographs, images, logos, designs, video, audio, downloads, and other materials, are owned by or licensed to Effició and are protected by applicable copyright, trademark, and other intellectual-property laws.

You may view and use Website content for lawful personal or internal business purposes.

Except as permitted by applicable law or with our prior written permission, you may not reproduce, republish, distribute, modify, publicly display, sell, license, create derivative works from, or commercially exploit Website content.

Nothing in these Terms grants ownership of or a license to Effició’s trademarks, trade names, logos, copyrighted materials, or other intellectual property except for the limited right to access and use the Website in accordance with these Terms.

4. Information You Submit

When you submit information through a Website form or otherwise communicate with us through the Website, you represent that the information you provide is accurate to the best of your knowledge and that you have the right to provide it.

Submitting an inquiry, requesting information, subscribing to communications, or completing a Website form does not by itself create a client, student, partnership, employment, fiduciary, or other contractual relationship with Effició.

Personal information submitted through the Website is handled as described in our Privacy Policy.

5. Informational and Educational Content

Website content is provided for general informational and educational purposes.

Although we endeavor to provide useful and accurate information, Website content should not be understood as individualized legal, financial, tax, accounting, investment, or other regulated professional advice.

You are responsible for evaluating information presented on the Website and for decisions you make based on your particular circumstances.

6. No Guarantee of Results

Examples, observations, educational content, case information, or discussions of business practices appearing on the Website are provided for informational purposes and do not constitute a promise or guarantee of any particular result.

Individual and organizational outcomes depend on numerous circumstances, including decisions, implementation, market conditions, participation, resources, and factors outside Effició’s control.

7. Third-Party Links and Content

The Website may contain links to or embedded content from third-party websites, platforms, resources, or services.

A link to or inclusion of third-party content does not necessarily constitute Effició’s endorsement of the third party or its content.

We do not control third-party websites or services and are not responsible for their availability, content, security, terms, privacy practices, or operation.

Your use of third-party websites and services is subject to the applicable third party’s terms and policies.

8. Website Availability and Changes

We may modify, update, suspend, or discontinue any portion of the Website at any time.

We do not guarantee that the Website or any particular content or functionality will always be available, uninterrupted, secure, or error-free.

Information appearing on the Website may be updated or changed without notice.

9. Disclaimer of Warranties

TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, THE WEBSITE AND ITS CONTENT ARE PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS.

EFFICIO DISCLAIMS WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT, TO THE EXTENT SUCH WARRANTIES MAY LAWFULLY BE DISCLAIMED.

WE DO NOT WARRANT THAT THE WEBSITE WILL BE UNINTERRUPTED OR ERROR-FREE OR THAT ALL INFORMATION ON THE WEBSITE WILL AT ALL TIMES BE COMPLETE, CURRENT, OR FREE FROM ERRORS.

Some jurisdictions do not permit the exclusion of certain warranties, so some of these exclusions may not apply to you.

10. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, EFFICIO AND ITS OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, AFFILIATES, AND SERVICE PROVIDERS WILL NOT BE LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES ARISING FROM OR RELATED TO YOUR ACCESS TO OR USE OF, OR INABILITY TO USE, THE WEBSITE.

Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited.

11. Indemnification

To the extent permitted by applicable law, you agree to indemnify and hold harmless Effició and its officers, directors, employees, and agents from claims, liabilities, damages, losses, and reasonable costs arising from your unlawful use of the Website, your material violation of these Terms, or your infringement of the rights of another person or entity.

12. Privacy

Your use of the Website is also subject to the Privacy Policy above, which describes how information is collected and used in connection with the Website.

Our separate Cookie Policy provides additional information concerning cookies and related technologies used on the Website.

13. Governing Law

These Terms are governed by the laws of the State of North Carolina, without regard to its conflict-of-law principles, except to the extent applicable law requires otherwise.

Any legal proceeding arising from these Terms or use of the Website shall be brought in a court of competent jurisdiction in North Carolina, except where applicable law provides otherwise.

14. Severability

If any provision of these Terms is determined to be invalid or unenforceable, the remaining provisions will remain in effect to the fullest extent permitted by law.

15. Changes to These Terms

We may update these Terms periodically to reflect changes to the Website, our practices, or applicable requirements.

When we update these Terms, we will revise the Effective Date shown above.

Your continued use of the Website after updated Terms become effective constitutes acceptance of the revised Terms to the extent permitted by applicable law.

16. Contact

Questions concerning these Website Terms of Use may be directed to:

Effició, Inc.
210 Delburg Street
Davidson, NC 28036
United States

Email: core@efficio.co

Any rights not expressly granted herein are reserved.